Our Branding Process
At Brussel Sprout, we believe in a collaborative journey toward crafting meaningful and impactful brands. Our approach is meticulously crafted to ensure that your brand identity is not just created, but carefully nurtured to reflect your values and resonate with your audience.
Discovery & Research
We kick off by delving into understanding your needs, goals and visions. We will look at your competitors, including any competitor research you have conducted, to understand your brand’s landscape, identifying opportunities, industry trends and challenges.
This will typically be done through the initial questionnaire and during your Consultation.
Strategy & Planning
Armed with insights, gained from our Consultation with you, we develop a comprehensive branding strategy tailored to your business goals. This roadmap guides us through every process step, ensuring that every design element and communication aligns seamlessly with your brand’s narrative.
Creative Development
Here’s where the magic happens! Our team of creative minds works to bring your brand to life. From logo design to visual identity and messaging, we meticulously craft every element, ensuring they encapsulate the essence of your brand.
Iteration & Refinement
We value your feedback immensely. We present our ideas and concepts, working closely with you to refine and polish them until they perfectly encapsulate your vision. Our iterative process ensures that every detail aligns harmoniously with your brand identity.
Launch & Beyond
When everything is aligned and approved, it’s time to unveil your new brand to the world! But our support doesn’t stop there. We provide guidance on implementing your brand across various channels and remain available for ongoing support as your brand evolves.
Collaborative Partnership
Throughout this journey, collaboration is at the heart of everything we do. We consider ourselves an extension of your team, fostering an environment where ideas flow freely, and together, we create something extraordinary.