In 2025, the iconic board game Monopoly turns the grand old age of 90. Over the past 90 years, many board games have come and gone, but nothing has thrived in the same way Monopoly is, and I want to… Read More »How Monopoly Stays Relevant as a Brand
Rebranding can be tricky, and even the biggest businesses in the world can make mistakes with their branding. The only difference is that the bigger your business, the bigger the mistake can be because so many more people have their… Read More »Big Companies that had Questionable Re-Brands
Effective communication is important to ensure your project runs smoothly, especially when it concerns something that is a huge part of your business, like your branding. So today we’re going to be talking about some of the best ways to… Read More »How to Communicate with your Branding Agency
Refreshing a brand can be a great way to keep your business relevant and up-to-date. Here are some steps you can take to refresh your brand: Remember, refreshing your brand is not just about changing your logo or colour scheme.… Read More »How can an existing business refresh its branding?
First of all, huge congratulations on your start-up business. Starting anything new can be a mix of excitement, fear and that ongoing feeling of “I have no clue what I’m doing!”. Branding is a crucial aspect of any business, especially… Read More »What branding does a start-up business need?
Rebranding is a common practice among companies to keep their brand fresh and relevant. However, sometimes, even big companies make questionable decisions with their re-brands. In this blog post, we will look at some of the biggest errors made over… Read More »6 Big Companies That Had Questionable Re-Brands
You’re a new business, you’re excited to get going, where do you start? Chances are; it’s probably your logo and I 100% get it. However, creating a solid brand identity is more than just a logo or a colour scheme.… Read More »Beyond Aesthetics: Branding Before Your Logo
Last week we introduced you to the idea of Brand Identity, however this week we will explore the concept of brand identity a little more deeply, and how it can help you create a strong and memorable impression on your… Read More »Delving Deeper into Brand Identity: Building Lasting Impressions
When we think about brand identity, it’s easy to think about logos and colours, however, there is much more to it than that. Brand identity is the combination of visual and messaging choices that represent a company’s personality and how… Read More »Decoding Brand Identity: Beyond Logos and Colours